Title:  Group Head - Digital

Qualification - Master's in Digital Media/Design/Marketing

Experience - 8-10 years

Location - Mumbai

Work Level - MD/ ME

What are we looking for?

• Having background in Computer Science/Digital Media/Interactive design or a related discipline. Spanning programming fundamentals, UI/UX design principles, visual storytelling, and user behaviour theory—helping bridge creative and technical fluency.
• At least 5-7 years of hands-on development experience, deep creative vision. Ideal for owning techdriven storytelling in complex domains like sustainability and energy.
• Comfortable coding in HTML/CSS/JavaScript, AI tools (e.g., Runway, Midjourney), AR frameworks (SparkAR, WebGL, Three.js), and prototyping tools (Figma, Spline, Unity/Unreal).
• Able to translate technical energy narratives—billing, net metering, solar systems—into intuitive interactive formats (calculators, tours, dashboards).
• A standout portfolio showcasing interactive brand experiences—digital activations, AR filters, immersive landing pages, or educational web tools.
• Passionate about experimenting with new technologies and emerging creative formats.
• Prefer understanding of the Digital media across paid, owned and earned channels.

You would be responsible for:

• Create tools like product visualizers, educational calculators, and immersive tours, translating complex information into engaging formats.
• Experiment with AI-generated content, AR filters, and immersive web pages to enhance brand storytelling.
• Work closely with brand, content, product, and digital teams to integrate technology into creative campaigns across various platforms.
• Transform intricate topics like sustainability and energy systems into intuitive and accessible visual formats.
• Stay updated on and evaluate new technologies such as WebGL, Three.js, and generative AI tools, proposing their application to enhance creative outputs.
• Ensure that all tech-enabled experiences adhere to brand standards, providing a seamless user experience while maintaining technical reliability and consistency.
• Building the digital face of Tata Power and its product and service brands.